Traditional media like print, audio recordings and film are being replaced by digitization and new social media offerings. As the advertising and publishing industries struggle to adapt to these new communication methods, and disappearing conventional ad revenue, they also struggle to protect and profit from their intellectual property. Kilpatrick Townsend attorneys understand the business and legal issues confronting advertisers and publishers.

Our clients in these industries include:

  • Major publisher of print and electronic phone directories
  • Consumer packaged goods companies
  • Retailers
  • Textiles designers and manufacturers
  • Online search, advertising and publishing corporation

Advertising

Our comprehensive advertising and promotions practice provides counsel in all aspects of advertising and trade regulation law. Our group's attorneys have extensive experience in the diverse array of legal areas that constitute advertising law, which provides us with the necessary insights to provide our clients with a distinct competitive advantage on key advertising-related matters. These include:
  • Trademark Copyright
  • First Amendment
  • Trade Regulation
  • Antitrust
  • Unfair Competition
  • Privacy and Data Security
  • Right of Publicity
  • Licensing
  • Product Disparagement
  • Regulatory Defense
  • Consumer Protection

Advertising & Publishing

Experience Highlights

Camafel Building Inspections v. BellSouth Advertising & Publishing (class action in Florida and Georgia federal district and appellate courts)
The firm served as lead counsel and scored a major victory for BellSouth Advertising & Publishing Corporation in a class action filed more
Copyright litigation for the owner of the rights to the famous Dick and Jane reading primer
Represented the owner of the rights to the famous Dick and Jane reading primer, a Pearson Education subsidiary, in trademark and copyright litigation more
General Media Communications, Inc. v. Heu
Obtained ruling effectively reversing UDRP decision by National Arbitration Forum that GMCI, publisher of Penthouse magazine, had engaged in more
Cooper v. Sony Music Entertainment Inc., et al.
Defended Sony Music Entertainment Inc., So So Def Productions and other defendants in a series of lawsuits asserting copyright infringement and other more

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